International Management and Strategy
Informacje ogólne
Kod przedmiotu: | 2600-GlobMBAIMS |
Kod Erasmus / ISCED: | (brak danych) / (brak danych) |
Nazwa przedmiotu: | International Management and Strategy |
Jednostka: | Wydział Zarządzania |
Grupy: |
Przedmioty dla GlobalMBA na WZ |
Punkty ECTS i inne: |
3.00
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Język prowadzenia: | angielski |
Rodzaj przedmiotu: | obowiązkowe |
Pełny opis: |
(tylko po angielsku) • Introduction to international business strategy • Global trends, challenges and opportunities for international business • Entry into foreign markets and international entrepreneurship • Managing across cultures • International strategic alliances • International social enterprises • Third wave of globalization • Project presentations and course wrap-up |
Literatura: |
(tylko po angielsku) International Business by Oded HYPERLINK "https://www.amazon.com/s/ref=dp_byline_sr_ebooks_1?ie=UTF8&text=Oded+Shenkar&search-alias=digital-text&field-author=Oded+Shenkar&sort=relevancerank" HYPERLINK "https://www.amazon.com/s/ref=dp_byline_sr_ebooks_1?ie=UTF8&text=Oded+Shenkar&search-alias=digital-text&field-author=Oded+Shenkar&sort=relevancerank"Shenkar, Yadong HYPERLINK "https://www.amazon.com/Yadong-Luo/e/B001IZ2JF0/ref=dp_byline_cont_ebooks_2" Luo, Tailan HYPERLINK "https://www.amazon.com/s/ref=dp_byline_sr_ebooks_3?ie=UTF8&text=Tailan+Chi&search-alias=digital-text&field-author=Tailan+Chi&sort=relevancerank" Chi (2013) Case studies and articles assigned before each session via e-learning module |
Efekty uczenia się: |
(tylko po angielsku) On successful completion of this course student will be able to: • Get an in-depth understanding of strategic choices made by example MNCs • Review theories of international trade and FDI • Modes of entry into the foreign markets • Evaluate opportunities and challenges offered by a variety of internationalization strategies (i.e. export, FDI, licensing, offshoring, global sourcing) • Understand potential social and environmental implications of international business activities • Analyze data and make decisions regarding: timing and mode of entry into foreign markets, managing international alliances, organizing foreign operations and international marketing, balancing the “global integration – local responsiveness” trade-off • Create international market entry plan |
Metody i kryteria oceniania: |
(tylko po angielsku) Case study reports and activity – 50 %, group project – 50% |
Zajęcia w cyklu "Semestr letni 2022/23" (w trakcie)
Okres: | 2023-02-20 - 2023-06-18 |
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Typ zajęć: |
Wykład, 30 godzin
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Koordynatorzy: | Michał Zdziarski | |
Prowadzący grup: | Michał Zdziarski | |
Lista studentów: | (nie masz dostępu) | |
Zaliczenie: | Egzamin lub zaliczenie |
Właścicielem praw autorskich jest Uniwersytet Warszawski.