"Cultural Map Mind". Cultural diversity of international business.

general courses

Students must know enough English to be able to listen and understand an interview conducted in that language.

Remote learning

The lecture is intended for students of various faculties, future managers, consultants, employees of international companies in the country and abroad. During the classes we will talk about visible and invisible barriers in international communication, we will define communication difficulties arising in international business due to cultural differences. We will show how to deal with such situations, e.g. using the mind map method

The topics are divided into an introduction and three main parts. In the introduction, we will discuss how we can see the relationship between national culture and the culture of work organization in business, we will introduce basic models. Then, in the first part, we will characterize national cultures according to previously learned models, along with the principles of culturally conditioned savoir vivre, in the second part of the classes, we will talk about the cultural map according to Erin Meyer (a woman on the Thinkers50 list of the 50 most influential people in the business world).

At the end, according to Meyer's concept, we will make individual “cultural maps" - this part can be called a workshop. In this case, the map should be understood as a mind map.

Short meetings with representatives of different cultures are planned (you need to know English).

Obligatory:

Trompenaars F. & Hampden-Turner Ch., 2007, Siedem wymiarów kultury. Znaczenie różnic kulturowych w działalności gospodarczej, Oficyna Ekonomiczna, http://www.home.umk.pl/~lechziel/teaching/Siedemwymiarowkultury.pdf

Business Speaker Erin Meyer: How Cultural Differences Affect Business, https://www.youtube.com/watch?v=zQvqDv4vbEg

Supplementary reading:

Meyer E., 2023, Mapa kulturowa. Jak skutecznie radzić sobie z różnicami kulturowymi w biznesie, Społeczny Instytut Wydawniczy Znak, Kraków.

Rozkwitalska M., 2008, Kultury organizacyjne przedsiębiorstw w biznesie międzynarodowym// Problemy zarządzania we współczesnych organizacjach: teoria i praktyka : praca zbiorowa/ ed. redakcja naukowa Waldemar Pawlak, Tadeusz Noch. Gdańsk: Wydawnictwo Gdańskiej Wyższej Szkoły Administracji, s.227-246 (dostępne w Internecie).

Łęcka, I.; Pantyley, V.;Fakeyeva, L.; Cruceanu, A. “East” in Europe—Health Dimension through the Lens of the UK Daily Mail and Statistical Facts. Int. J. Environ. Res. Public Health 2021,18, 3705. https://doi.org/10.3390/ijerph18073705

Student:

K_W09

has structured detailed knowledge relating to cultural differences in the context of human behavior living in different parts of the world

K_W10

can name and characterize the most characteristic cultural and organizational models

K_W11

has structured knowledge about the determinants of diverse everyday behaviors of people in Poland and in the world; relativity of the situation

K_W14

is aware of the diversity of threats of cultural misunderstanding of international business participants and, consequently, their impact on the socio-economic and even political situation of countries around the world

K_U02

is able to indicate the sources of cultural differences between the inhabitants of different countries of the world

K_U04

is able to apply the knowledge of cultural differences to analyze and interpret the events of the modern business world

K_U07

can compare and see the relationship between media rhetoric on cultural topics and contemporary trends in international business

K_U09

is able to apply the knowledge gained during the course in typical professional situations

K_U21

has the ability to present detailed issues, taking into account scientific methods, mind maps.

K_K01

understands the need for lifelong learning

K_K05

is aware of the cultural diversity of the countries of the world and its religious, philosophical, moral and historical sources, as well as its importance for understanding various concepts of professional behavior of the inhabitants of the modern world

K_K06 sees the need for dialogue

Group work (PPT presentation - oral presentation on the principles of "ethnic" savoir vivre),

Individual work - making a cultural map mind.

Component grades from: 1. oral presentation and 2. written record of the "map" will make up one joint final grade.

A student cannot pass without participating in classes.